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MTN Ghana Targets Informal Sector to Advance Cash-Lite Economy Goals
MTN Ghana has directed a targeted push at the informal sector to expand digital payment adoption, directly advancing the country's cash-lite economy agenda. The initiative represents a local market execution step connected to MTN MoMo president Serigne Dioum's group-wide ambition, reported on 5 September, to convert all 317 million MTN subscribers into active MoMo users.
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- Ghana: MTN Ghana Targets Informal Sector in Push for Cash-Lite Economy · allafrica.com · T3