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MTN Ghana Pushes MoMo Into Savings and Investment Products
MTN Ghana is actively encouraging customers to use its MoMo platform for saving, investing, and financial planning, signalling a product depth expansion beyond payments. The push extends MTN's broader strategy to embed MoMo into everyday financial behaviour, including through youth-focused events such as MoMo Fest.
2 sources
- MTN encourages Ghanaians to use MoMo for saving, investing and financial planning · myjoyonline.com · T3
- From ShattaFest to MoMo Fest: Entertainment takes centre stage in youth engagement · myjoyonline.com · T3